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Roku Makes Smart Internet TV Simple

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Are we on the brink of pure Internet TV? Roku seems to think so.

Roku is trying to run the table when it comes to Internet streaming services by offering full-scale Internet TV without having to buy a smart TV. Smart TVs have been on the rise and will continue to drum up interest, but the Roku set-top box will also continue to pick up steam because of two things: search and simplicity.

First, a little background on Roku. The set-top box eliminates the need for a gaming console or an entire smart TV – you just hook up the box to your existing TV and stream content online onto your big screen.

Where Roku has Google TV, Apple TV and other smart TVs beat is that it offers tons of channels from all the big names. Roku offers Netflix, Amazon Instant, Hulu Plus, VUDU, HBO GO, Crackle and more than 70 other movie and TV channels to choose from. The simplicity of having just one box that connects to your TV attracts those not looking to spend big bucks on a smart TV or gaming console.

Will Internet streaming replace traditional TV subscriptions?

Roku doesn’t expect to be a one-hit wonder.  More and more people are turning to Internet streaming services as an alternative to a cable or satellite TV subscription because they’re cheap, specific and easy to use. Any Internet service, whether it’s cable, DSL or dial-up, is your gateway to a huge library of films, shows, news, sports and more.

One of the greatest aspects of Roku?Collective search.

A benefit of using an Internet streaming service is that you don’t have to browse if you don’t want to – you can search for something specific. One of the downfalls is that if you’re on Netflix, you can’t simultaneously search Hulu or another service, but you can with Roku.

Instead of manually having to search each Internet streaming service separately, search once across all channels. If multiple services offer the movie or show you’re looking for, you can choose which one you prefer to use.

Roku also offers music streaming services like Pandora and Spotify, along with sport, travel, fitness, food and family channels.

Like most tech gadgets, Roku has a few variations of itself. Choose from the Roku Streaming Stick, Roku LT, Roku HD, Roku 2 XD and the Roku 2 XS. The XS is the only one which has motion control for games, an Ethernet and USB port.


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